The aim of the partnership is to increase opportunities to benefit production groups in the Chinampas community, in the town of Ojuelos de Jalisco, as well as the communities of Majoma and Primero de Mayo, in the towns of Mazapil and Villa de Cos in Zacatecas. The company manages two wind farms in these states: Palo Alto, with 129 MW, and Vientos del Altiplano (“winds of the plateau”), with 100 MW.
“It is essential for us to invest in Creating Shared Value in the communities where we work. We do this through initiatives that promote local development and growth, with an approach that is both environmentally and socio-economically sustainable”
The first agreement concerns the region around the wind farm “Vientos del Altiplano” (winds of the plateau) and consists of a comprehensive management plan for the restoration and identification of new areas for the growth of herbivores as well as the management of rainwater drainage. Six experimental plots will be set up, where local families can plant crops as an economic alternative. In addition, through direct involvement with the community, six school gardens for medicinal plants, vegetables and unconventional products will be created. These will aid in the search for new market opportunities and food self-sufficiency. Farmyard animals, like chickens and rabbits, will also be brought in.
In the “Vientos del Altiplano” area today, water supply is critical for the development of agriculture. Since the available water contains high levels of salinity, an analysis of grazing areas could allow for possible treatments for saline water, to go from pluvial to irrigation agriculture, which will lead to development of up to three cycles of production a year for some crops.
The second agreement, on the region of the Palo Alto wind park, aims to improve access to methods and productive know-how at various levels of the population. It seeks to create a space for value creation with agricultural potential for consumption and local and regional commercialisation.
To develop the projects, five experimental plots and five school gardens will be set up. Women, young people and children will be included in these spaces, and they will receive theoretical and practical training. Participants will evaluate crops, plant density, seeds, organic and conventional management, in order to arouse young people’s interest in taking up productive activities, with new technologies and methods for production, which creates value and allows them to provide for local needs through the marketing of food products.
In the Chinampas communities there is a water supply throughout the year. However, most production takes place during the rainy season. The project includes skill development and technology transfer to provide productive options that make use of water efficiently, using irrigation to grow.
The agreements fall within the framework of the EGPM social programme “Seeds for Innovation”, which promotes initiatives that create knowledge and allow the sustainable use of natural resources and the creation of production activities. For Enel, sustainability is a key factor that is found in all aspects of the market. The Creating Shared Value model is one of the strategic pillars of the company, under the premise of searching for market opportunities to resolve social problems in a useful and ongoing commitment to the communities where we work.